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Google+ Authorship 101: How to Make It Work for You

Google+ Authorship 101: How to Make It Work for You

It’s safe to say that many businesses have taken advantage of Google+ authorship. You’ve seen the pictures of people next to certain search results in Google, and it’s hard to deny that these results aren’t a little bit more inviting than those with no picture at all. If you are a business that hasn’t taken advantage, it’s absolutely crucial that you get started right away if you want… read more

How to optimize and layout your products and services page

How to optimize and layout your products and services page

In part 3 of How to Build a Successful Small Business Website, we are going to focus on what matters most: the way you pay the bills and keep the doors open—your products and/or services! I like to keep this section of the website simple, and it can easily be broken down into two parts: 1. The main products and services overview page This page acts as a table of contents for your products and… read more

How to build a successful small business website: A series

How to build a successful small business website: A series

When it comes to building or redesigning the company website most people tend to over think and approach it as a huge undertaking. Which I don’t blame them, its a very important and vital part to a company’s public image. But it can also stunt progress, not to mention wasting the two most vital resources a business has, money, and most importantly, time. But not to worry, planning a sma… read more

Top 5 reasons small business owners pay too much for their website

Top 5 reasons small business owners pay too much for their website

Having been a part of hundreds of web projects throughout the years, nothing makes me cringe more than seeing a small business pay too much for their website. Money is an extremely important resource to a small business, and I believe the money used to develop a website should be an investment that pays dividends and not “a cost of doing business”. Here is my list of the top 5 reasons sma… read more

What’s more effective for small business, Twitter or Facebook?

What's more effective for small business, Twitter or Facebook?

Creating a Facebook business page and Twitter account for your small business is common in today’s world.  This is a good thing to do, but there are still many small business owners who aren’t 100% sure about the benefits of each service. “What is the difference between Twitter and Facebook?” “Which is more effective?” “Should I even be wasting my time with social media?” T… read more

What is responsive web design?

What is responsive web design?

Technology is continually evolving, but every once in a while, technology takes a big step. Many problems are solved, but most importantly, new standards are created. Not too long ago the concept of websites that “conform”, or more descriptively, “respond” to screen sizes were being discussed. Fast forward several years to where we are now. We are beginning to see this idea take form in a… read more

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